In today’s digital-first world, brands cannot rely on static images alone to grab attention. Videos—especially product-focused ads—have become one of the most effective ways to connect with audiences. Whether you’re a small business owner or a marketing professional, having the right tools can help you create compelling videos without needing a big production team.
Among the many options available, Invideo AI stands out as a reliable choice for anyone looking to design engaging ads quickly. Alongside it, several other tools also make video creation simple, even for beginners. This article explores seven of the best product video makers you can use to produce high-quality content for your advertising campaigns.
Why Product Videos Matter in Advertising
Before diving into the tools, it’s important to understand why product videos are so impactful. Studies show that people retain 95% of a message when they watch it in a video compared to only 10% when reading text. Videos also improve engagement, increase conversion rates, and help brands communicate their value more effectively.
The good news is that creating these videos no longer requires expensive equipment or professional editing knowledge. With the rise of product video maker platforms powered by AI and smart editing features, anyone can craft professional-looking ads. Tools like Invideo AI make the process smoother, offering intuitive features that help you bring your ideas to life.
7 Easy-to-Use Product Video Makers for Stunning Ads
Here’s a detailed look at seven tools that simplify the video creation process:
1. Invideo AI
Invideo AI is a versatile product video maker designed for creators who want efficiency without compromising on creativity. It provides an easy-to-navigate interface where users can generate videos from scratch or repurpose content into engaging visuals. Whether you’re promoting a new product or creating social media ads, this tool makes the process seamless.
Key Features:
- AI-assisted editing for faster production
- Extensive stock media library
- Customizable branding options for businesses
- Smooth export and sharing capabilities
What makes Invideo AI stand out is how it combines automation with flexibility, making it more than just a simple editor. For many marketers and entrepreneurs, it serves as a powerful video creator app that transforms ideas into polished ads quickly. Its smart features allow you to focus on storytelling while AI handles the technical editing, making it one of the best options for product-focused campaigns.
2. Clipchamp
Clipchamp, now part of Microsoft, is a browser-based video editing tool with a focus on simplicity. It’s ideal for teams or individuals who need quick edits without downloading heavy software.
Key Features:
- Drag-and-drop editing interface
- Wide range of stock video and audio resources
- Direct export to social media platforms
- Screen recording and webcam integration
If you’re looking for a straightforward video creator app, Clipchamp offers an accessible solution that works well for promotional videos and ads. Its integration with Microsoft tools also makes it convenient for businesses already using that ecosystem.
3. Wave.video
Wave.video is a cloud-based platform designed for marketers who want to create engaging video ads tailored for social media. Its strength lies in offering flexible video dimensions and layouts for different platforms.
Key Features:
- Multiple video formats optimized for social channels
- Built-in hosting and landing page features
- Large stock library with videos, images, and sounds
- Easy customization for brand-specific ads
Wave.video makes it easier to experiment with product advertising across various digital platforms without requiring advanced editing skills.
4. Moovly
Moovly is a versatile online video maker that combines ease of use with powerful features for both businesses and educators. It allows you to create professional product ads using pre-designed assets and drag-and-drop functionality.
Key Features:
- Large collection of customizable assets
- Animation and motion graphics options
- Integrations with cloud storage services
- Team collaboration features
Moovly is especially suitable for brands that want animated explainer videos or motion-based product ads to stand out in crowded digital feeds.
5. Magisto
Magisto, powered by AI, focuses on making video creation effortless. It automatically analyzes your footage and edits it into polished videos, saving you time while maintaining high quality.
Key Features:
- AI-driven editing process
- Music and theme suggestions tailored to content
- Cloud-based editing accessible from anywhere
- Tools for creating short ads or promotional clips
If you need to create multiple ads quickly, Magisto’s automation can be a game-changer for productivity.
6. Biteable
Biteable is an online tool that simplifies ad creation with pre-made scenes and easy customization options. It’s particularly popular among startups and small businesses.
Key Features:
- Extensive library of animated scenes
- Simple drag-and-drop interface
- Ability to add branding and logos
- Multiple export options for sharing
Biteable is ideal for quick product ads that need to be eye-catching and straight to the point, especially for social media campaigns.
7. Typito
Typito is designed for brands that rely heavily on visuals and text-based overlays. It’s a great option if you want to highlight features, pricing, or benefits directly in your product videos.
Key Features:
- Drag-and-drop text animations
- Support for multiple aspect ratios
- Access to stock media
- Easy export for social platforms
Typito is especially effective for creating informational ads where text plays a central role in delivering the message.
How to Choose the Right Product Video Maker
When selecting the best tool for your needs, consider the following factors:
Ease of Use
Look for an intuitive interface that allows you to edit and publish quickly. Time-saving features like drag-and-drop editors and AI automation are particularly helpful.
Features and Flexibility
Consider whether the tool offers animations, stock resources, branding options, or collaboration features. Choose one that aligns with your advertising goals.
Pricing and Scalability
Some tools are free with limited features, while others require a subscription. Evaluate the cost against your business needs and the frequency of video production.
Output Quality
Make sure the tool supports HD or higher resolutions, especially if you plan to use your ads across multiple platforms.
Tips for Creating Stunning Product Video Ads
Keep It Short and Focused
Ads work best when they deliver the message quickly. Aim for videos that are between 15–60 seconds depending on the platform.
Highlight Product Benefits
Show how your product solves a problem rather than just listing its features. Viewers connect more with solutions than specifications.
Use Strong Visuals and Clear Audio
High-quality visuals and professional audio are key to making your ads look polished and trustworthy.
Add a Call-to-Action (CTA)
Every product ad should end with a clear CTA, such as “Shop Now,” “Sign Up,” or “Learn More.”
Final Thoughts
Creating compelling product ads is no longer a challenge reserved for professional studios. With tools like Invideo AI, Clipchamp, Wave.video, Moovly, Magisto, Biteable, and Typito, anyone can produce polished, high-performing videos. These platforms allow you to focus on creativity and storytelling while handling the technical aspects for you.
The rise of AI-powered platforms and user-friendly editors means businesses of all sizes can now compete in the video advertising space. Whether you need a quick clip for social media or a detailed brand story, there’s a product video maker to match your needs. With the right video creator app, you can design stunning ads that not only showcase your products but also drive meaningful results for your brand.